Surely, it look quite different than shoes we think of these days when hearing the word “sneakers”. They have two things in common though:
– To get started with, the name. These shoes were already known as “sneakers”. Why? ’Cause person that was wearing them could easily sneak up, as these shoes were highly quiet and made no noise.
– Second, it was sporty shoes, that were far more comfortable than standard shoes. Firstly, they were mostly worn to play sports as well as during sport activities. However, this also started to change quite soon.
In 1950 young people were already wearing sneakers as a fashionable accessory. Nevertheless, the real popularity of sneakers became in the 80s. in the United States. Why? Firstly, the fashion for being fit has started. Man were admiring Arnold Schwarzenegger and were able to work out for hours to have a body like him. Girls were working out in front of the TV, fighting for fit body.
Second, appearance of hip hop subculture. Most of famous rappers as well as skateboarders were wearing sneakers. This become kind of a trademark. As a consequence, young people started to follow them in wearing sneakers too (explore here). Moreover, Michael Jordan also should be mention as part of the history. He was a first famous person, who became some kind of an ambassador for sneakers (www.sneakerstudio.co.uk). The model Nike Air Jordan 1 is still known and widely recognized even today, many years later.
In the last decade, sneakers became a permanent element of fashion. If somebody wants to be fashionable, has no other option but having a pair of sneakers. Young and old men and women wear them as an extremely fashionable accessory. Tons of people wear them while going to the party. Plenty of women wear sneakers reebok (see full offer on this page) together with mini skirts. Such a mixture of styles has lately become very famous. And it makes sneakers even more successful than before.